About Us

We are an independently, family owned wood flooring company who are dedicated to providing high quality flooring products and installation services along with the highest level of customer service.

We employ a team of highly skilled flooring installation specialists so you can be sure to get a high quality finish no matter which flooring you choose.

Our impressive showroom in Cranage is home to a variety of samples for you to come along and view in person and Rob or Paul will be on hand to advise you and answer any questions you may have.

Our showroom is open from Monday to Sunday 9.30am-5.00pm (By appointment only on Saturday or Sunday).

Please contact us if you would like to arrange an appointment.

The Ashley Showroom

Meet the Ashley Team

Paul Ashley

Paul Ashley

Managing Director

Having earned a BA hons Degree in Business from Nottingham Trent, Paul followed in his fathers footsteps and joined the family business. In 2003 he set off travelling around New Zealand, Australia and Fiji before deciding to settle in L.A where he stayed for 2 years.

Missing the charms of home & the Cricket he returned home in 2007 and has been running the business with his Dad Rob ever since. He now has an impressive 25 years experience in the flooring Industry.

A father himself to two lively boys and Husband to Rosie, outside of work he can usually be found on a Football or Cricket pitch or chasing the kids!

Rob Ashley

Rob Ashley


Rob started his career originally as a secondary school teacher after qualifying with a B Ed Degree.

Having re-trained, he joined his father’s family flooring business in 1978 and worked alongside his Father Jack until Jack retired in 1987. Rob now runs the business with his own son Paul.

Outside of work Rob likes to keep busy and enjoys captaining the local cricket team, singing and playing guitar in a Blues band as well as entertaining five young Grandchildren which keep him on his toes!

Kevin Waterhouse

Kevin Waterhouse

Flooring Manager

Kevin came to work for Ashley’s after finishing College and worked with the company until 2004 when he emigrated to Western Australia.

He worked in Australia as a cabinet maker before a huge change in career where he became a Police Officer. He then returned to the UK in 2012 with his family and came back to work at Ashley’s.

His weekends are kept busy helping his children achieve their goals in Brazilian Jiu Jitsu & Gymnastics and Kevin‘s daughter is now a National Champion! Ashley’s are incredibly proud to sponsor her.

Rosie Ashley

Rosie Ashley

Interior Designer

Having worked in the Beauty Industry for 14 years, Rosie took a break in 2009 to start a family and is now a proud mum to the next generation of Ashley boys.

Having always had great creative flair and a passion for all things Interiors, she re-trained in 2014 in Professional Interior Design and also gained a BA Degree in Heritage Design in 2022.